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Customer cases
Leading companies that count on us
Keytrade Bank: Customer 360 & advanced segmentation
Keytrade Bank is a Belgian online bank, part of the Arkea group. Keytrade Bank is a pioneer in online banking in Belgium that started with a focus on online trading on world markets, but now offers a wide range of financial products and services tailored for individuals who prefer to manage their finances independently.
Full storyiBeauty: Data-driven customer insights & predictive analytics
iBeauty provides software, websites and webshops to beauty salons and hairdressers. Their goal is to help salon owners manage their schedules, inventory, and client relationships while boosting their online presence. With iBeauty, salon owners can focus on what they love—providing great services while the software handles the business side efficiently.
Full storyCustomer intimacy in digital banking: how Keytrade Bank uses analytics
For over 20 years, Keytrade Bank has led Belgium's digital banking revolution. As a 100% online bank, they knew their success depended on truly understanding their customers, not just their transactions. Partnering with Lytix, Keytrade Bank improved where it matters most: customers are connected faster to the right experts through intelligent email routing, marketing teams benefit from sharper customer segmentation, and data-driven solutions are embedded in daily operations, all while fully complying with strict regulatory standards. Discover how Keytrade Bank is using analytics to build stronger, more meaningful customer relationships. In this video, Barbara from the data team at Keytrade Bank and Thomas, Manager at Lytix, explain how a pragmatic proof-of-concept approach helped turn data ideas into analytics solutions that actually work in practice.
Full storySolutions30: building a centralized data platform for operational visibility and automated reporting
With 16.000 service engineers active in 10 countries, Solutions30 is the market leader in Europe in digital support solutions. Their clients include telecom operators for high-speed broadband installation services, utility companies for the installation of smart meters and retail companies for payment systems and POS terminals.
Full storyPortima: exploring generative AI and RAG for intelligent knowledge assistants
For 30 years, Portima has been an IT partner for insurance brokers and insurance companies in Belgium. With different software frameworks like Portima Connect, Brio and E-GOR, Portima supports Insurance brokers and companies to exchange data in a secure and reliable way, manage contracts, claims and all relevant insurance data and documents.
Full storyMelexis: building a real-time manufacturing data platform with Databricks on GCP
As a crown jewel in the Belgian tech industry, Melexis is world leader in microelectronics & semi-conductors esp. They operate from their headquarters in Belgium & employ about 1.500 people worldwide. They rely heavily on data in their day to day operations through all layers of the organization: product development, production efficiency & waste management, quality control, etc.
Full storyBuilding a scalable data platform: the Lantis case
Lantis, formerly known as BAM (Beheersmaatschappij Antwerpen Mobiel), is responsible for improving mobility and livability in and around Antwerp. Established in 2002 by the Flemish government, its main goal was to reduce traffic congestion, improve road safety, and promote sustainable transport options. In 2019, BAM rebranded as Lantis (Leefbaar Antwerpen door Innovatie en Samenwerking), reflecting a broader mission to create a more connected and livable city.
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